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IP Management & Brand Assets

ProzX IP Lab is the creative engine of the Group, where original intellectual properties and character-based branding are born.

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It manages and licenses multiple creative series that merge storytelling with Malaysian culture and tourism.

 

Its IP sub-brands are:

 

  • Piku Cat Series, a tourism-inspired souvenir collection featuring local charm.

  • Terraria Collection, a lifestyle brand inspired by movement and balance. Rooted in sport and refined for everyday wear, it offers purposeful essentials for calm, confident living.

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PIKU Cat Souvenirs

Artful keepsakes inspired by Malaysian culture and travel

Piku Cat souvenirs are thoughtfully designed to capture the charm, creativity, and cultural spirit of Malaysia. Each item features original illustrations inspired by local heritage, travel landmarks, and everyday Malaysian life, making them meaningful keepsakes rather than ordinary merchandise.

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From postcards, stationery, and art prints to lifestyle gifts and collectibles, Piku Cat souvenirs are perfect for tourists, art lovers, and anyone looking to bring home a piece of Malaysia. Every design tells a story — playful, warm, and proudly local — reflecting Piku Cat’s love for art, culture, and imagination. These souvenirs celebrate creativity while creating lasting memories of your journey.

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Travel with PIKU

Discover Malaysia through creativity, stories, and imagination.

Travel with Piku Cat and explore Malaysia through a creative and joyful lens. As a curious traveler and artistic guide, Piku Cat journeys across cities, heritage sites, and cultural landmarks, capturing the beauty of Malaysia in illustrated stories and visual travel journals.

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From historic Melaka to iconic destinations around the country, Piku Cat invites visitors to discover local culture, traditions, food, and art in a fun and imaginative way. Each travel theme celebrates Malaysian diversity while encouraging curiosity, appreciation, and storytelling. Whether you are a visitor or a local, travelling with Piku Cat turns every destination into a creative adventure filled with warmth, culture, and inspiration.

TERRARIA

Design with Discipline

A study of movement, form, and restraint.

Rooted in sport, refined for everyday wear.

Built from within. Structured. Functional. Precise. 

Nothing added without purpose. Nothing existing without reason.

Designed to move across environments, Terraria creates essentials that feel grounded, precise, and quietly confident.

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